Anna vaughan \ art director
The Frappuccino brand has life of its own on the internet. To promote Happy Hour, we leveraged fans social vernacular to create bite-sized, gif-inspired frap films.
We created an original anthem track for the campaign, and then made 14 different versions of it based on the vibe of each individual spot.
The Frappuccino brand has life of its own on the internet. To promote Happy Hour, we leveraged fans social vernacular to create bite-sized, gif-inspired frap films.
We created an original anthem track for the campaign, and then made 14 different versions of it based on the vibe of each individual spot.
First in Line
Fun Fact: Got to work with my choreographer crush - Tricia Miranda.
Waffle Cone
Fun Fact: Original cut featured a luxurious caramel pour over our waffle friend. Was nixed on account of untasteful references - I'll let you fill in the blanks.
Flavor Freakout
Roasting
Fun Fact: Approx 37 s'mores were smushed in the making of this film.
Skateboarder
Fully Loaded
Frap-in-the-Box
Sneak Out